It’s been a busy week. Hard to believe it’s Friday already.
Time to look at a few interesting bits on arts marketing and social media that you might have missed.
ON TWITTER
- Listening to Twitter – In this TED talk, twitter co-founder Evan Williams notes how the use of twitter has evolved in unexpected ways, as a fundraising tool, for example: people have raised tens of thousands of dollars on twitter in just a few days for nonprofit causes.
- How to Present While People Are Twittering. I love this guest post by Olivia Mitchell on Pistachio that acknowledges reality – people are tweeting your event – and shows you not only how to work with it, but how it can make your presentation better.
- And speaking of audiences that tweet, Greg Sandow’s post, Twitter Power, about classical music live-tweeting, is still attracting lively discussion. Please check out the comments.
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- Also continuing to inspire lots of comments is Greg’s post on audience noise during classical concerts vs. sporting events and non-classical concerts.
- Julia Kaganskiy has some thoughts on Social Media Week and what it means to be “vitterate.” Her post includes video from the SMW panel, "Innovation in Politics, Policy and Social Change." Nice quote in the video from Chris Hughes, co-founder of Facebook and President Obama's Director of Online Organizing during his campaign: “People will share more if they know who’s going to see it.”
- Doug Fox on helping your fans to share your compelling content.
- Getting Creative to Survive. The Philadelphia Inquirer's Melanie Cox McClusky asks artists and designers about recession survival tactics. I'm quoted in this piece, but read it for words from Night Kichen's Matthew Fisher, Rachel Zimmerman of Studio Z and Inliquid, and other smart people.
Enjoy your weekend!
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Photo: Steve Rhodes. Some rights reserved.
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